“Customer say,” writes Amazon on at least some of their product pages, across from that grid showing the number of five-star and four-star reviews… But at the bottom of that summary is a disclaimer that what you read was “AI-generated from the text of customer reviews.”

This has been going on for a few months now, points out the Washington Post’s “Tech Friend” newsletter. And after reviewing how AI distilled nearly 40,000 reviews into a succinct summary, their impression has shifted to “hmm … maybe this is a decent use of text-summarizing AI — as long as you learn to read Amazon’s AI digests with a savvy eye…”

Juozas Kaziukenas, founder of the e-commerce research firm Marketplace Pulse, pointed out that since Amazon started the AI-generated review summaries last year, the company has tweaked them to highlight terms or features that apparently come up a lot in customer ratings. The positive

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